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Undergraduate Programmes

Bachelor of Arts (Honours) Media and Cultural Production

媒體及文化創作(榮譽)文學士

Course Code: 1545-DP019A (CE 68-859-00/71) Closed
enquiries
Mr. Dennis Pang
T: 2910 7613
Mr. Frankie Cheung

Programme
Overview

Programme Overview

With an aim to develop students to be adaptable, flexible and reflective cultural practitioners whose practice encompasses high quality and dynamic media research, this programme is unique in its integration of theory and practice in the study of contemporary culture and the transformations brought by digital media.

This programme not only enables students to understand critical and creative approaches to the study of everyday life and the media but also involves the development of creative digital media projects and engagement in cultural research. Students will develop skills and expertise in media production, cultural research, events management, and writing for different contexts and audiences.

本課程旨在培訓具備適應能力以及自我反思能力的媒介專才。為切合現今電子媒體的發展需要,課程兼備學術討論及實踐應用,一方面培養學生的創意及批判思維,剖析文化現象,另一方面訓練他們創作電子媒體項目的實用技能。學生透過學習製作技巧及相關理論,對各電子媒體的特性及應用會有更深入的了解;畢業後,可從事媒體創作、文化研究、媒介寫作、以至活動策劃等等不同範疇的工作。

UWE Bristol Online Programme Information & Alumni Sharing New

Programme Highlights

  • The programme has a strong focus on contemporary screen media which include television, film, photography, mobile/ social media, and their users’ reception;
  • Students have the opportunity to undertake a production project as part of their final-year study under the guidance of experienced media lecturers and media professionals;
  • ​Students will be assessed by a combination of practical assignments including blogs, photo essays and multimedia projects which enhance both their analytical skills and professional knowledge in digital media production.

課程特色

  • 課程十分著重實用性,務求令學生深入認識銀幕媒體,包括電視、電影、攝影、行動/社交媒體以及其受眾的特性。
  • 學生由富經驗的講師及專業人士指導,製作一個創意媒體的畢業作品,從中學習並掌握電子媒體的應用。
  • 用作評估學生學習表現的習作如博客、圖片散文、多媒體創作等等,有助提升學生分析及製作數碼媒體的能力。

University of the West of England, Bristol 

UWE Bristol

University of the West of England, Bristol (UWE Bristol) is a university based in the English city of Bristol. It is a publicly funded higher education institution with university title and taught and research degree-awarding powers. In the area of media and film studies, UWE Bristol is ranked 36th in the UK out of 79 institutions (The Guardian Good University Guide 2015).

UWE Bristol represents a tradition of professional education and training which can be traced back to 1595, when a navigation school was established as one of England’s first technical training institutions. In 1969, Bristol Polytechnic was formed. With its incorporation of a number of higher education colleges based in Bristol, Bristol Polytechnic gained its university status in 1992, becoming the University of the West of England, Bristol.

This BA programme is delivered within the Department of Creative Industries of UWE Bristol, which offers more than 20 undergraduate, taught and research postgraduate programmes.

The Guardian Good University Guide 2016

UWE Bristol is ranked 36th in the UK out of 79 institutions in the area of media and film studies. 

西英格蘭大學 

位於英國布里斯托的西英格蘭大學,由英國政府直接資助,致力提供優質的學士、碩士及研究生課程。西英格蘭大學的課程,以結合實務經驗及學術應用聞名;它的前身乃英國首批創立的專業技術學院之一,早於1595年已開始提供專業技能訓練,於1969年升格為布里斯托理工學院。1992年,學院獲英國政府批准升格為大學。西英格蘭大學約有30,000名學生及3,000名教學人員,是布里斯托地區最具規模的大學。現時,升讀西英格蘭大學的高中畢業生當中,有86%來自英國政府資助的公立學校。根據英國《衛報大學排名 2016》,西英格蘭大學在媒體及電影專業範疇中排名全國第36位。

本課程由西英格蘭大學的創意產業學系開辦。創意產業學系現時開辦超過20個本科生及研究生課程。

Welcome Message

Seth Giddings
Dr. Rehan Hyder
HKU Link Tutor / Senior Lecturer in Media and Cultural Studies

The Media Culture and Practice teaching team at the University of the West of England, Bristol are thrilled to be sharing ideas and teaching with HKU SPACE. The critical and creative study of the media is fundamental to understanding the world we live in and this cross-fertilisation will forge new connections for understanding and shaping contemporary global culture.

We also look forward to sharing our research and creative practice with the staff and students at HKU, particularly the work of the Digital Cultures Research Centre and the innovative and critical digital media practice of our students. The high level of technical expertise, critical enquiry and creative achievement in photomedia, video and web media is what students in both Bristol and Hong Kong will demonstrate at the end of their Media Culture & Practice programme.

We look forward with excitement to our collaborations with the staff and students at HKU SPACE.

Dr Rehan Hyder
HKU Link Tutor / Senior Lecturer in Media and Cultural Studies
Department of Arts and Cultural Industries
University of the West of England, Bristol

 

Content and
Teaching

Programme Structure

The entire programme consists of 12 modules. Upon fulfilling the minimum entry requirements, students enrolled in the programme will be granted an exemption from 4 modules (120 credits), normally equal to the first year of study. With this exemption, students are required to complete only 8 modules in 18 months, spanning across four semesters. 

Year Semester Module 1 Module 2 Module 3 Credits
Year 2 Semester 1 Media Culture 1 Online Media

Screen Media 

or
Image-based Media

120
Semester 2 Media Culture 2
Year 3 Semester 3

Photography & Visual Culture

or
Video Games & Digital Culture

or

Future Cities

Media Production Project Dissertation 120
Semester 4 --- Advanced Media Production Project
        Total 240

Download Module Description

Notes:

  1. All but Intensive Production are 30-credit modules. Intensive Production carries 60 credits.
  2. Photography and Visual Culture/ Games, Simulation and Media is delivered as “intensive” single semester module.
  3. Subject to availability, the University reserves the right to vary some modules.

Duration of Study

With the full exemption from Year 1, students are required to take 240 credits and can complete the programme in 18 months. 

Teaching Mode

HKU SPACE and UWE Bristol lecturers employ diverse teaching modes and these include lectures, seminars, small group discussions, screenings, practical workshops, field trips, student-led research, live briefs, blended learning (classroom learning complementing with online resources, communication and discussion) and individual tutorials.

Assessment

A balanced combination of group and individual work is in execution. Students will be assessed through various forms of assignments including written work, digital media projects and portfolios, presentations, research reports, picture essays, and extended projects.

Teaching Staff

  • Teaching Staff - University of the West of England, Bristrol
    WILSON, Sherryl  (Programme Leader for Media Culture and Practice) BA Nottingham; MA Exeter; PhD UWE
    NEWBUTT, Nigel (Associate Head of Department) BSc Leeds Metropolitan; MA Greenwich; PhD Dublin
    HYDER, Rehan  (HKU Link tutor) BA Brighton; MSc Bradford; PhD Staffordshire
    BACON, Terryl BA, MA UWE
    AGUSITA, Emma BA UWE; MA London; PhD UWE
    ALLINGTON, Daniel BA Winchester; MA Nottingham; PhD Stirling
    CROGAN, Patrick   Acc Cert TAFE; BA, PhD Sydney
    DAVIES, Katie BA Sheffield Hallam; MA Sheffield Hallam; PhD UWE
    DICKINSON, Rod BA Kingston; MA Westminster
    SWANSON, Gillian BA CNAA; MA CNAA; PhD Griffith University Brisbane
  • Teaching Staff - HKU SPACE
    CHEUNG, Frankie (Programme Leader) BSocSc HKBU; MPhil CUHK; MIPA HK
    BAUTISTA, Anna Marie BA, MPhil HK
    TANG, Wesley BA CityU HK; MPhil HK

 

Award and
Careers

Award

Students who successfully complete the programme will be awarded the Bachelor of Arts (Honours) Media Culture and Practice by University of the West of England, Bristol.

Career Opportunities

BA (Hons) Media Culture and Practice graduates are competitive candidates in professions such as media production, photo-journalism, publishing, the heritage sector (museums, galleries, etc.), design and events management. Graduates are trained with multiple skills to perform specialist media production, to communicate clearly through writing, visual productions and to present ideas and information in oral presentations. They are well-equipped to be team players and self-motivated employees.

Further Studies

Graduates with the BA (Hons) award are also eligible to progress onto the Postgraduate Diploma (PgDip) in Media and Cultural Critique, awarded within the HKU system through HKU SPACE or MA Media, Communications and Critical Practice in Hong Kong and other local and overseas master’s degree programmes.

Indicative Progression Chart

UWE Progression

 

Fees and
Funding

Tuition Fee

The tuition fee* for 2016/17 intake is HK$32,000 per semester (4 semesters in total), payable in 4 equal installments.

* The tuition fee is reviewed annually and is subject to change without prior notice.

Extended Non-Means-Tested Loan Scheme (ENLS)

Students are eligible to apply for the HKSAR Government’s Extended Non-means-tested Loan Scheme (ENLS). The maximum financial assistance under the ENLS is equivalent to the total tuition fee payable to the HKU SPACE in the academic year. 

University of the West of England, Bristol Scholarship/ Bursary

The University offers a scholarship to a new student with outstanding performance in his or her Higher Diploma or Associate Degree studies for the programme. Bursaries are also available to students studying the programme.

Entry
Requirements

Entry Requirements

Applicants shall:

1a. hold an Associate Degree in areas of advertising and creative media/ creative studies/ film, television and digital media studies/ cinema and television studies/ creative communication/ creative digital media/ media communication/ media production media and cultural studies; or an Associate of Applied Social Sciences in Communication, Public Relations and Journalism.

or

1b. hold a Higher Diploma in areas of new media and communication, design, visual arts and culture, visual communication, digital and creative media, and film/ TV studies.

and

2. demonstrate English proficiency with an overall IELTS score of 6 with a minimum of 5.5 in each sub-test.

Graduates of HKU SPACE Associate Degree/Higher Diploma, or those with an equivalent qualification from a recognised institution, are normally regarded as having demonstrated the required English proficiency.

Applicants with other qualifications will be considered on individual merit.

 

Student Work
and Activities

CSM London Summer Study Programme

This programme organised by IC provides a valuable opportunity for students to enroll into a short course in Central Saint Martins College of Arts and Design (CSM), one of the world’s leading institutes for arts and design education with 150 years of history.

IC-ECNU Shanghai Winter Study Programme

This programme enables students to broaden their intercultural outlook by exploring Shanghai’s past and present, discovering local culture, lifestyle and art development. They can also experience East China Normal University’s campus, hall life and study with ECNU students.

 

Note(s)

This is an exempted course under the Non-Local Higher and Professional Education (Regulation) Ordinance. It is a matter of discretion for individual employers to recognise any qualification to which this course may lead.