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Postgraduate Programmes

Communications and Cultural Studies

MA Media, Communications and Critical Practice

媒體、傳播分析與應用文學碩士

Course Code: 1570-DP090A (CE 68-897-00/71) (January 2018 Intake)
enquiries
T: 2910 7626/ 2910 7645

Programme
Overview

Eligible students will be entitled to UAL Alumni Scholarship / HKU SPACE Award HK$12,000 & $6,000 respectively.
mccpgirl

(The First Round of Application Deadline for the Master's Programme:
30 Nov 2017, Thursday)

To check the admission requirements and the places available, please call 2910 7626/ 7645 or send your enquiry to pg.ic@hkuspace.hku.hk.

 

Consultation Session (Registration required):

 

Date Time Venue
27 Sep (Wed) 7:00 pm Rm 316, 3/F, Admiralty Learning Centre 海富中心
(Admiralty MTR Exit A)
30 Sep (Sat) 2:30 pm Rm 605, 6/F, United Centre 統一中心
(Admiralty MTR Exit D)

 



The application fee of HK$300 will be waived for application forms submitted at the time of the seminar.

 

 

Programme Overview

The MA Media, Communications and Critical Practice is a unique programme that explores contemporary media and communications alongside the cultural and creative industries. Work-place learning forms an integral part of this programme, suitable for media professionals or career conversion.

This programme, with its emphasis on transforming media and cultural practices, offers a broad approach that spans different sectors. It has been designed for postgraduate students considering a career in the media, culture or media arts industries, or those who want to work in research and education in these areas. You will be introduced to a dynamic mix of theoretical and critical approaches to the media, including the history and development of media and culture in different contexts.

You will learn about how content is produced and consumed in the new multi-platform and digitalised media environment. In addition you will gain practical experience and benefit from a programme of visiting lecturers. Many of them are industry professionals with first-hand experience of working in different areas of the media.

Welcoming Remarks by:
Prof. Ian Holliday (Pro Vice-Chancellor, HKU)
Nigel Carrington (Vice-Chancellor, UAL)

Aims

The MA Media, Communications and Critical Practice aims to: 

  • contextualise media and cultural production and consumption within critical theoretical frameworks;
  • develop research skills, knowledge and techniques for academic and professional application, career opportunities and enhancement;
  • equip you with the methods to develop theoretical analyses of specific media and cultural products, institutions and practices;
  • develop your capacity for self-reflexivity, problem-solving, analysis and evaluation through both theoretical engagement and practical application; and
  • equip you with knowledge and frameworks to conduct a self-directed major research project that reflects academic rigour, original treatment and the analysis, synthesis and evaluation of cultural production and cultural practice.

Programme Highlights

  • Face-to-face teaching by research-active staff with extensive industry experience from London College of Communication, a world-leading centre for teaching and research in communication, design and media
  • A blend of theory, practice and collaborative engagement, with a strong focus on the global creative industries and involvement of specialist guest lecturers from the industry in Hong Kong and China
  • Exploring diverse media and cultural forms and practices, and acquiring a broad knowledge of contemporary issues and developments in media, cultural and communication studies
  • Aiming at producing graduates with a substantial experience of professional media practices and transferable creative and critical skills for progression onto relevant employment or research

London College of Communication, University of the Arts London

LCC

London College of Communication

University of the Arts London

University of the Arts London (UAL) brings together, in a single federated structure, six of the most famous art and design colleges in the world. It comprises Camberwell College of Arts, Central Saint Martins College of Arts and Design, Chelsea College of Arts, London College of Fashion, London College of Communication (LCC) and Wimbledon College of Arts. Each has its own distinct approach, its own national and international reputation and its own established links with professional and cultural bodies. With a combined student population of approximately 26,000 and a global network of over 200,000 alumni, UAL is one of the world’s largest academic centres for art, design and communication.

UAL is not only a centre of excellence in practice-based learning, but also a leading research university. UAL has been placed in the overall top 30 UK research institutions for the quality of research submitted in the Research Excellence Framework (REF) 2014. It is a top 5 research university in its braoder peer group and first in the power ranking in the Art and Design: Histroy, Practice and Theory category.

Full results of the REF 2014

London College of Communication

LCC courses are known for being industry focused so you will be taught by an inspiring community of experienced academics, technical experts and leading specialist practitioners. LCC students are often commissioned to work on live briefs for major companies such as Nike, The National Trust and Nokia, and our graduates go on to inform the future of the creative field – our alumni include TV presenters Craig Doyle and Kate Thornton; Charles Saatchi, art collector and the co-founder of advertising agency Saatchi & Saatchi; and Bonnie Wright, the actress playing the role of Ginny Weasley in the Harry Potter series. The College is also proud to house a selection of famous archives. From filmmaker Stanley Kubrick to graphic designer Tom Eckersley, these are invaluable tools for teaching, learning and research.

Welcome Message

Natalie Brett
Natalie Brett
Head of London College of Communication & Pro Vice-Chancellor, University of the Arts London

You will become part of a diverse and dynamic community that has been in existence for over 120 years. As well as teaching, our academic and technical staff are practising artists, designers, communicators and writers. Our beliefs are deeply rooted in a practice-based education delivered through a variety of approaches to learning, teaching and research.

Natalie Brett, Head of London College of Communication & Pro Vice-Chancellor University of the Arts London

Content and
Teaching

Learning Outcomes

On completion of the programme, you will: 

  • critically evaluate cultural production and communication within a theoretical framework that encapsulates the relationship between creative practices and the market/ audience/ receiver;
  • utilise and apply a broad range of research strategies to a variety of different projects in a diverse range of professional and academic formats;
  • analyse and critically engage with theoretical perspectives, evaluate contemporary discourses on the subject area, and apply theoretical understandings of media and cultural production to a wide range of case studies;
  • engage in critical self-reflection and peer review, using evaluative and communication skills;
  • conduct a rigorously planned and academically informed self-directed major research project, demonstrating a high level of critical analysis; and
  • critically engage with professional and related practice in media, creative and cultural industries, locating these industries in their social and economic contexts and demonstrating a critically reflective approach to work in these industries.

Programme Structure

The entire programme comprises six modules (180 credits in total), to be completed in just 16 months. 

Semester Month Module Title Credit
Semester 1 Jan - May Media, Culture and Economy 20
    Analysing Contemporary Media 20
    Professional Industry Practice 20
  Jun - Jul Professional Industry Practice (cont'd)
SUMMER BREAK
 
Semester 2 Jul - Dec Collaborative Unit 20
    ​Media, Mobility and Culture
*Module retitling subject to approval
40
    Major Project 60
Semester 3 Jan - Apr Major Project (cont'd)

download module description  

Duration of Study

The programme can be completed in 16 months (including a summer break)

Students will take three modules in Semester One. There are a number of clear thematic connections between the modules, which provide a sound theoretical framework for the work undertaken in Semesters Two and Three. Connections between media theory and practice begin to be explored, particularly in Media, Culture and Economy, and these modules also provide a platform from which to begin the independent learning crucial to Master's level study.

The modules in Semester Two and Three build on the work you have completed in Semester One. Students will take Visual Culture: Spaces, Places and Practices which involves the development of a practice-based project. In Professional Industry Practice you will find (with the help of a supervisor) and undertake a work placement or internship and write a critical, reflective report based on this experience. Alternatively, you can write a research report on a relevant area of the media and creative industries, and you will also engage in a collaborative project with an external partner.

Alongside these modules you will begin a programme of research skills training lectures, workshops and tutorials and continue with dedicated practitioner-led sessions. 

Teaching Mode

Teaching methods include lectures, tutorials, seminars, workshops, visits as well as collaborative work and self-directed research projects.

Teaching will take the form of face-to-face block teaching (usually over a long weekend) by LCC faculty in Hong Kong, and be supplemented by face-to-face seminars and tutorials led by HKU SPACE academic staff and local industry practitioners. 

This mode of learning supports those of you who are already established in your careers, and who may be travelling from afar to join the programme.

Assessment

Work you do on the programme is assessed informally (formative assessment) and formally (summative assessment), according to the learning outcomes for each module. Assessment can be staff-led or peer-to-peer. Feedback is normally given in an Assessment Form that maps the learning outcomes against Marking Criteria.

In order to complete the programme you must receive a passing mark for all pieces of work that are summatively assessed.

Forms of Assessment at UAL

There are two principal forms of assessment:

Formative assessment takes place through critiques and Personal Tutorials, and is primarily intended to provide you with effective feedback and guidance on your development, helping you to learn more effectively.

Summative assessment is the summation of the assessment activity that has taken place during the Module, and results in a recommended mark for your achievement. It is carried out by at least two members of staff, normally tutors who have taught the Module you have studied and is used:

  • to determine whether you have satisfactorily achieved all the Learning Outcomes of the Module;
  • to judge the level at which you have achieved the Learning Outcomes i.e. the recommended letter grade.

Access to HKU Libraries and Sport Facilities

All postgraduate students enrolled in Hong Kong at IC will have full access to HKU libraries and sport facilities which are located in Pokfulam and are within easy reach from IC’s Admiralty campus by bus and by MTR.

Teaching Staff

  • Academic Team - HKU SPACE

    LAM, Janice

    (Programme Manager)

    BBA, MSocSc HKBU
    CHEUNG, Frankie BSocSc HKBU; MPhil CUHK; MIPA HK 
    BAUTISTA, Anna Marie BA, MPhil HK
    LEUNG, Rosette

    BSSc CUHK; MSc Lond

 

Award and
Careers

Award

Upon completion of all six modules, students will be awarded the Master of Arts in Media, Communications and Critical Practice degree from London College of Communication, University of the Arts London.

You will have to pass all modules to gain the MA. However, your award classification is based on your achievement in Module 6 (Major Project) only. 

Career Opportunities

Graduates will be well suited to careers in the media, communications or creative industries as well as further research.

Previous students have gained placements at London institutions such as the Tate Modern, Arts Catalyst, The British Council, Film London and the BBC. Alumni have gone on to work for BBC factual programming, the British Council, branding consultancies, and to PhD study.

 

Fees and
Funding

Tuition Fee

The tuition fee of the entire programme is HK$130,500, payable in three equal instalments. An application fee of HK$300 applies. 

Financial Assistance

Students are eligible to apply for the Extended Non-means-tested Loan Scheme (ENLS) administered by the Hong Kong Government Student Finance Office (SFO). The maximum amount of the financial assistance under ENLS is the total tuition fee(s) payable in the 2016/17 academic year. A life-time loan limit is imposed on each student eligible for receiving loans under the ENLS. The loan limit will be price-adjusted annually in accordance with the Composite Consumer Price Index. The life-time loan limit is HK$350,200 for the 2016/17 academic year.

For details, students should refer to ENLS website:

http://www.wfsfaa.gov.hk/sfo/eng/schemes/nlss.htm 

University of the Arts London Alumni Scholarship

Any UAL alumnus enrolled to the programme will be offered a scholarship of HKD6,000 in his or her first year of study.

HKU SPACE Award

Any holder of a sub-degree, degree or postgraduate qualification obtained in HKU SPACE or an applicant with proven academic or professional records in arts, culture or media, if successfully enrolled to the programme, will be offered an award of HKD6,000 in his or her first year of study. The number of awards is subject to the decision made by the Selection Committee.

The UAL Scholarship and HKU SPACE award can be granted simultaneously. Please contact the MA Programme Team for details when submitting an application.

Admission

Application

Applicants who plan to study in Hong Kong should submit an application directly to HKU SPACE. You can apply online by clicking here. For more details, please refer to Entry Requirements.

Notification

Successful applicants will be notified of the application result and will receive a letter of acceptance. Applicants will have to present the Payment Notification Form upon payment of tuition fee at any of the HKU SPACE Enrolment Centres.

Payment Methods

  1. Cash or EPS, or
  2. Crossed cheque payable to "HKU SPACE"
    (Please specify the programme title, applicant's name, and HKU SPACE student card number, if applicable.)

Note: Holders of HKU SPACE MasterCard can enjoy a 10-month interest-free instalment period for modules with a tuition fee for a minimum of HK$2,000-HK$40,000, however, the applicant must also be the cardholder himself/herself. For enquiries, please contact our staff at any HKU SPACE Enrolment Centres.

Enrolment Counters

Click here to check out your nearest Enrolment Counters. Only Learning Centres with the icon Enrolment can process payment.

Notes to Applicants

  1. Applicants may be required to pay the course fee in cash or by EPS if the course is to start shortly. Fees paid are not refundable except under very exceptional circumstances (refer to Note 2 and Note 3), subject to the School’s discretion.
  2. HKU SPACE reserves the right to cancel a programme/course in cases of insufficient enrolment or unforeseen difficulties arising from running the course. In such circumstances, course fee would be refundable.
  3. In exceptional cases where a refund is approved, fees paid by cash, EPS or cheque will normally be reimbursed by a cheque, and fees paid by credit card will normally be reimbursed to the payment cardholder’s credit card account.
  4. In addition to the published fees, there may be additional costs associated with individual programmes. Please refer to the relevant programme brochures or direct any enquiries to the relevant programme staff for details.
  5. Payment and enrolment to a programme/course cannot be transferred from one applicant to another. Once accepted onto a programme/course, the student is not allowed to switch to another programme/course. When a transfer is approved by International College under special circumstances, a processing fee of 10% of the course fee will be levied on every approved transfer.
  6. Receipts will be issued for fees paid but HKU SPACE will not be responsible for any loss of receipt sent by mail. An administration charge applies for each additional copy of receipts. For additional copies of receipts, please call +852 2910 7629. An administration charge of HK$30 for each additional copy applies. The receipt(s) is not a guarantee that your application is successful.
  7. If a short course is postponed due to unforeseen circumstances, including staff illness, flight delay or cancellation, HKU SPACE, and partner university if applicable, will make every reasonable effort to reschedule the class or to make up the schedule in the same week. HKU SPACE apologises for any inconvenience caused if this happens and urges you to ring to IC office at +852 2910 7629 if you have any concerns.
  8. The Director may, at his discretion, refuse to admit an applicant.
  9. Due to copyright issues, and to allow a free exchange of ideas among participants, the use of audio and/or visual recording is strictly prohibited in class.

 

Entry
Requirements

Entry Requirements

Applicants should hold a bachelor’s degree in Humanities, Social Sciences, Media, Communication and Cultural Studies, Arts and Visual Studies, or other academic disciplines awarded by a recognised institution.

Applicants with qualifications from a university or comparable institution within/ outside Hong Kong where the language of teaching or assessment is not English, are required (unless exceptionally exempted) to obtain a score of 7.0 in IELTS (with a minimum of 6.0 in each sub-test). Please contact the Programme Admission Team directly via email at pg.ic@hkuspace.hku.hk if you have further questions.

Relevant disciplines and professional fields include:

  • art and design
  • applied art
  • television and video production
  • film studies
  • theatre studies
  • dance
  • new media
  • museum studies or curatorship
  • media and cultural studies
  • journalism
  • business studies
  • humanities

Exemption and Credit Transfer

Graduates of Postgraduate Diploma in Media and Cultural Critique, or equivalent, awarded within the HKU system through HKU SPACE are eligible to apply for credit transfer.

Applicants may also request exemption from attending specific modules on the basis of postgraduate work they completed at an accredited institution. Exemption however may not entail any transfer of credit.

Candidate Selection

We would consider candidates who:

  • come from a variety of backgrounds including but not limited to humanities, social sciences, media, journalism and design, and who see the need to develop their interests in a specific area of cultural production or practice; or
  • wish to change direction professionally or extend their experience through theoretical interrogations of the field.

Application

Applicants who plan to study in Hong Kong should submit an application directly to HKU SPACE. You can apply online by clicking here

Selection for interview will be through the submission of a Personal Statement (300 words) addressing why you are applying for the programme. 

If you need further advice on entry requirements, please contact the Programme Leader, Ms. Janice Lam.

When to apply

Please note that this programme begins in February. Places are limited, so we advise you to submit your application as early as possible to avoid disappointment. To speed up the process, you should submit all the required documents and statement along with your application. You are encouraged to send us your resume for early assessment.

Applicants may be required to ‘attend’ a Skype/Telephone interview

Application Deadline

30 November 2017 (First Round)

Additional Notes to Non-Hong Kong Resident Applicants

To study in Hong Kong, all non-local applicants are required to obtain a student visa issued by the Immigration Department of the HKSAR Government, except for those admitted to Hong Kong as dependants, who do not need prior approval before taking up full-time studies. It is the responsibility of individual applicants to make appropriate visa arrangements. Admission to an academic programme/course at HKU SPACE International College (IC) does not guarantee the issue of a student visa. Applicants may wish to note that courses are generally not considered by the Immigration Department for visa purposes except for self-financed, locally accredited taught postgraduate programmes awarded within the HKU system through HKU SPACE.

 

Student Work
and Activities

GUEST LECTURE BY KIU-WAI CHU

Formulating Research Questions and Choice of Methodology of Qualitative Research in the Media Context (21 May, 2016)

Speaker: Dr. Kiu-wai Chu, Adjunct lecturer, Comparative Literature, The University of Hong Kong

 Kiu-wai Chu  Kiu-wai Chu

VIEW ALBUM

GUEST LECTURE BY EARNEST LI

Entrepreneurship in the Media Industry (21 May, 2016)

Speaker: Earnest Li, Founder of Newzpire Edutainment

Earnest Li  Earnest Li

VIEW ALBUM 

 

Note(s)

This is an exempted course under the Non-local Higher and Professional Education (Regulation) Ordinance. It is a matter of discretion for individual employers to recognise any qualification to which this course may lead.